ASIA MOBILE PANEL
THE CHALLENGES
- Time-consuming research processes with high costs
- Current approaches cannot reach some specific groups & younger generations
- Smartphone usage is rapidly increasing within Asia region
What’s ASIA MOBILE PANEL?
One of the largest-scale research monitors “10 millions+” in the industry. It is possible to conduct a survey that focuses on a group of people which are selected from the large-scale monitors such as gender, age, residential area, family composition, vehicles owned, etc.
We use User-friendly interface allowing respondents for quick access to the survey anywhere at anytime.
THE BENEFITS
- Reach out to a wider audience
- With the Asian Panel, it is possible to reach out to a wide audience – from 10s to 60s – from all walks of life. We are especially strong with the younger generation, a large contributor to the rapid growth in the Asian market.
- Our surveys can also fully utilize the multi-capabilities of the smartphone. With usage of smartphone cameras and mics, you can easily capture fleeting moments hard to recreate via other research methods. With such multi-pronged and holistic data, the Asian Panel is better positioned to help you get deeper local insights compared to typical online surveys.
- Quality control for collecting reliable data
- Quality control of monitors such as removal of inappropriate respondents
- Quality control through survey implementation, including survey items and screen design, which have a significant impact on survey results
- Data verification, including new approaches and research that are in line with the latest trend.
- Quality control through security such as prevention of unauthorized access.
- A network of services to boost the value of your research
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- In collaboration with Intage Group companies, we can provide detailed support for overseas research, including the preparation of localized survey forms, provision of output data in live-tracking dashboards, and analysis using various statistical solutions.